BBC or ITV? Inside how World Cup broadcast picks are made

The 2026 World Cup is under way - but how do the BBC and ITV decide who shows which matches on TV?

Jun 15, 2026 - 20:00

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BBC or ITV? Inside how World Cup broadcast picks are made

The 2026 World Cup is under way - but how do the BBC and ITV decide who shows which matches on TV?

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